Client Intro

A financial advisor, tired of his 9-5 routine, recently started a marketing agency to capture more business from Facebook Ads. Let us show you how we helped him do it!

The Challenge:

To get high-value agency leads within a limited advertising budget without any past data.

The Process:

To achieve the numbers we were looking for, we:

Built a new funnel from scratch.

Focused on cold audiences (due to a lack of past data).

Kick started a CBO campaign with at least 3 ad sets.

Started off with massive audiences, giving Facebook more room to optimize for the best results.

Continually tested multiple new creatives and ad copy.
Conducted 4-6 weeks of RFT testing.

The Result

From 14th Oct 2020 to 11th Jan 2021, we:

Managed to reel in 106 leads.

Attained a minimal Cost Per lead of $47, with a total ad spend of $5,017.

Achieved a lead conversion rate of 90%!

Scroll to Top